“Racism. Stop it! STC has created a brand – the hand raised against racism. Through a National Student Video Competition, print ads, direct mail, television commercials, celebrity endorsements, a dedicated web site and broadcast events, the March 21 program has grown to the extent of garnering the attention and participation of such international figures as Nelson Mandela, Archbishop Desmond Tutu, President Bill Clinton, Prime Minister Tony Blair and His Royal Highness The Prince of Wales. The feedback that I continue to receive from both inside and outside the government is one of overwhelming support.”

Erica Claus, former Director, Multiculturalism Program, Department of Canadian Heritage